Are You Making the Most of Your FirmSite?

Your FirmSite can be a Powerful tool for your firm and for your clients.
Make your Web address visible at every opportunity!

Your Web site can serve as an effective vehicle to keep clients and prospects informed.
Make the most of your FirmSite by routinely including your Web address every time your firm name,
mailing address and phone number appears in print.

E-mail – add your Web address every time you sign off on e-mail.

Answering machine or voice mail greeting – offer an alternative to a phone call. Perhaps the information your caller wants is on your firm’s Web site?

Message on hold – if your firm’s phone system has message on hold capability, use it to tell your clients about the information on your Web site. 

Brochures – use brochures to direct clients to even more information on your Web site.

Stationery and business cards – list your Web address with your telephone, fax and address.

Fax cover sheets – take advantage of every client communications point.

Advertising and marketing pieces – present another route to go beyond a brochure to an interactive
experience with your firm.

Yellow page ads – use your Web site to help demonstrate that your firm is the right one for a potential
client’s legal issue.

Directory listings – expand your reach from directory listings to offer even more information about your firm.

Signage and posters – never miss an opportunity. Sponsoring a seminar? Speaking to a professional group? Include your Web address when you communicate your firm’s identity.

©2002 West Group W-104806/5-02 The trademarks used herein are property of their respective owners.